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General trends and patterns of development of the modern German language in the economy

Kopitsa Vera   (Institute of food technologies and design)

This article is devoted to the study of English borrowings in the modern German language in the field of Economics and on the basis of a comprehensive systematization and analysis of scientific publications in the field of Economics in Russian, Latin, German and English. The General tendencies and regularities of the development of the modern German language in the field of Economics are revealed. The authors note that the global socio-economic processes taking place in international business, the transformation of language communications in geopolitics and postindustrial economy have led to the fact that anglicism are continuously built into the German language and especially its economic component. There is practically no country left in the world, which would be inherent in the conditions of linguistic autarky. Particular interest are the English borrowings, which predominate in the modern German language in the field of Economics, since this sphere has the highest level of mobility in connection with the advanced introduction of high information technologies and advanced economic thought, especially from the United States.

Keywords:intercultural communication, convergence, and assimilation, the process of borrowing, midwestone alogism, infiltration, standardization of common industry terms, wordbuilding neologisms.
 

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Citation link:
Kopitsa V. General trends and patterns of development of the modern German language in the economy // Современная наука: актуальные проблемы теории и практики. Серия: ГУМАНИТАРНЫЕ НАУКИ. -2018. -№04. -С. 131-134
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