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About three groups of loanwords of mass media language (on the material of Moscow newspapers)

Minakova N.   (Peoples' Friendship University of Russia (Moscow) )

Ponomarenko E.   (Peoples' Friendship University of Russia (Moscow) )

Talibina Е.   (Peoples' Friendship University of Russia (Moscow) )

The article deals with the problem of borrowing in the language of modern media. The groups of loanwords are described in the texts of printed publications focused on readers of the older generation. The article reveals the reasons for their entry into the modern Russian language and the degree of assimilation. The processes of borrowing adaptation, prospects and possibilities of their entering into the lexical system are analyzed.

Keywords:lexicology, loanwords, language of the media, Russian language in the mass media, media text, target audience.
 

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Citation link:
Minakova N. , Ponomarenko E. , Talibina Е. About three groups of loanwords of mass media language (on the material of Moscow newspapers) // Современная наука: актуальные проблемы теории и практики. Серия: ГУМАНИТАРНЫЕ НАУКИ. -2018. -№04. -С. 139-143
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